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Navigating Global Markets: Strategies for negotiating contracts when selling overseas

What’s the key to excellent contract negotiation when you’re securing that new international deal? Getting it right can make or break your market success, so join us for this webinar, in partnership with Santander UK, where we’ll share top tips to help you negotiate new overseas contracts with confidence.

What you’ll learn

  • The importance of thorough preparation, goal setting, and understanding the needs and interests of all parties involved in the negotiation process.
  • Proven negotiation techniques and how to find win-win solutions to overcome impasses and reach favourable agreements.
  • The key components of international contracts, including terms of trade, payment conditions, delivery schedules, and dispute resolution mechanisms, to protect your interests and ensure compliance.

Description

This webinar will be delivered in partnership with Santander UK.

There are a lot of pieces to the export puzzle, with successful negotiation of new business deals being one of the most important pieces of this puzzle.

This session will take you through what skills you need to effectively negotiate and win new global contracts for your business. We’ll be covering the whole process of negotiation from start to finish - from preparing and planning your pitch; due diligence and goal setting; through to the techniques involved in finding win-win solutions.

Landing the right international contracts are crucial for not only boosting the cost efficiency of your business, but they’re vital for retaining relationships to create a strong support network, too.

Speakers

Kathryn Smith

International Business Development Director, Santander UK

Kathryn has been a part of the team since 2011. With a strong focus on enabling UK businesses to achieve their international goals, Kathryn has held various roles within the company to support businesses in realising their global ambitions. Her dedication to assisting companies in their international endeavours and her proficiency in multiple languages make her an invaluable asset in the world of international growth.

Graham Payne

Partner and Global head, International Retail & Consumer sector group

A partner in Bird and Bird’s international Commercial group in London, Graham works primarily with retail & consumer focussed businesses on their domestic and international growth and expansion strategies.

A commercial adviser to retail and consumer companies who regularly help clients legal and commercial teams coordinate both business to business and business to consumer relationships - often on a multi-jurisdictional basis. His team supports a range of clients from entrepreneurs, early-stage ventures and SMEs to growing and established multinationals.

A specialist in UK and international franchising, distribution and supply chain arrangements, a large focus is to help retail, leisure, food and beverage, hotels, hospitality, services and wellness businesses both integrate and manage their multi-channel growth strategies. This may include advising on an international growth strategy via franchising and or distribution, the integration of e-commerce and m-commerce into a traditional bricks and mortar business or helping to manage the shift from a business-to-business model to a business to business and business to consumer model.

Alan Baker

Group CEO & Co-founder, Infinity Blue

Infinity Blue are global go-to-market experts helping businesses sell around the world. They can provide key account management services for major online retailers including Amazon, Walmart, eBay, Allegro and Wayfair.

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