Digital Advisers
Having a robust, scalable global digital strategy is essential for any business looking to expand into new territories. Navigating this ever-changing landscape, however, can be challenging.
A highly-skilled team with real world industry backgrounds working for some of the best-known global brands, our Digital Advisers have decades of ecommerce experience, and are here to help businesses like yours understand the steps you need to take to maximise global opportunities.
Key benefits of working with a Digital Adviser
- Impartial Advice: We offer impartial advice and support to businesses across all sectors. Whether you are looking to sell steel tubing to Singapore or fashion to Europe, our team of advisers can help you build a roadmap for success using digital channels.
- Technical Knowledge: Having access to expert technical knowledge of the platforms that drive digital commerce at your fingertips can help you avoid expensive mistakes, make informed decisions and ensure you take the right path to success.
- Digital Support: The support that Digital Advisers offer is free and is delivered through a combination of 1-2-1 mentoring, webinars, surgeries and regional workshops and events.
Some specific areas Digital Advisers can help with include:
- International website structure, user experience (UX), content design and Search Engine Optimisation (SEO)
- Platform selection, optimisation and localisation
- Search Engine Marketing (SEM) and Pay Per Click (PPC) advice
- International social media reach, including organic and paid strategies, and localised content creation strategy
- International ecommerce for retailers including B2C marketplace strategies, selling omni channel and social commerce
- Product Listing Optimisation (PLO) for marketplaces
- Advice on selling on international marketplaces
- B2B Marketplace advice to help connect with buyers globally
- Analytics, benchmarking and measurements
Want Digital Adviser support?
Join the Digital Exporting Programme and if you qualify for the Digital Adviser service, we will connect you with your local office for a meeting with a Digital Adviser in your area.
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