PINK PLATYPUS LTD

Blockchain UBC, a leading platform for blockchain and web3 education, implemented a robust SEO strategy to significantly enhance its online presence and user engagement from July 2023 to July 2024. The primary objectives were to increase organic traffic, improve keyword rankings for blockchain education, and drive revenue through course enrollments and partnerships.

Key Tactics:
Targeted Keyword Research: Focused on niche keywords related to blockchain education, web3 innovation, and decentralized finance (DeFi) to capture a highly engaged audience.
Content Marketing: Launched 300 in-depth articles, case studies, and video content that established authority and attracted a community interested in blockchain technologies.
On-Page Optimization: Improved metadata, optimized for rich snippets, and enhanced user experience through clear navigation and mobile-friendly design.
Technical SEO Enhancements: