Geopura Case Study

Geopura's headcount plan was ambitious, and required an expanded recruitment capability to deliver it, but with varying recruitment volumes throughout the year, they needed a flexible solution. Geopura considered hiring an in-house recruiter, but the niche roles they were looking to fill, combined with the variability of their recruitment requirements and limited employer brand within the market meant that this solution wasn’t viable. They also considered expanding their use of recruitment agencies, but the unpredictable costs involved in this were difficult to align with their plans.