Rinseroo: Protecting Innovative Products with IP Moat

Rinseroo is a company dedicated to creating problem-solving tools that simplify life at home. Their patented slip-on connectors stretch up to five times their original size, instantly transforming showerheads and faucets into multifunctional rinsing, cleaning, and bathing machines.

After our initial analysis we discovered that even after a year with an alternative brand protection company, Rinseroo were still experiencing large quantities of counterfeits dominating the 'gateway' marketplaces such as AliExpress and Alibaba.

Partnering with IP Moat had a significant positive impact on Rinseroo's business, helping the company regain control of its brand and protect its intellectual property effectively. Key outcomes include:
Elimination of Counterfeits
Brand Integrity Restored
Increased Revenue