online event
Selling online 1: Six steps to global e-commerce success
Understand the steps you need to take to successfully expand overseas when selling via e-commerce.
What you’ll learn
- How to target and enter effectively the right global markets
- Developing a omnichannel strategy to optimise visibility and brand awareness
- Online marketing tactics to maximise performance and conversions
Description
In the first event in this three-part digital series our Digital Trade Advisers will explain how to develop a digital export plan to expand internationally as an e-commerce business.
Speakers
Charlie Garnham
Digital Trade Adviser, Department for Business and Trade
Charlie loves talking about website UX, international SEO, social media presence and website localisation with her clients to ensure that they get the most out of their digital assets; whether they are selling direct to consumers or trading with distributors, agents or partners overseas. From handbags to security gates, biogas converters to recruitment services, Charlie supports all types of businesses with their export journey. In her spare time, she enjoys long walks in her local area and enjoying good food in the South West.
John Baines
Digital Trade Adviser, Department for Business and Trade
John is a digital and e-commerce expert who joined the DBT after working in sports marketing for international brands on events such as the football World Cup, Olympic Games and boxing title fights. He works with businesses on their online strategies and executions to help brands grow globally and generate sales worldwide.