online event
Fuel your business growth: through believing in the power of your brand
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Learn how to successfully build your brand from local to national sensation Jakemans. Hear how they have grown their business from the foundations up.
What you’ll learn
- How and why quality matters when building your brand
- Top tips on what are effective scalable sales and marketing strategies
- Learn how to create a clear vision and pathway for the future for your own brand
Description
Want to hear a real success story of how a fellow business owner has successfully grown their business and expanded the reach of their brand? We'll be joined by Menthol lozenge brand Jakemans, whose turnover is now over ten times what it was in 2007 when Lanes Health acquired it in it's 100th year!
Don't miss out on hearing how Lanes Health took a 100 year-old well loved regional brand and scaled it up to be the UK's number 1 menthol lozenge brand inside 16 years.
They'll be sharing their inspirational story on how to create a powerful brand and grow your business, and learn some useful helps and tips that may help you on your own business' growth journey.
Speakers
Aden Kelly
Sales Director, Lanes Health
With over two decades of experience in the sales domain, Aden's time at Lanes Health has honed his expertise in negotiation and sales management, leading the UK, International, and Contract Sales Divisions. At Lanes Health, the focus on developing strategic partnerships and expanding market presence has been a key part of the company's mission.
Aden's dedication to driving sales growth is matched by a commitment to fostering lasting client relationships and pushing the envelope in sales strategies. These efforts, alongside the wider Lanes Health team have been instrumental in steering the company towards its current trajectory of success.
At all levels Aden, a proud Yorkshireman is an exponent of, and passionate believer in.... making the boat go faster through continual improvement in every aspect of business and himself.