online event
Cementing a place on the global stage: export insights from a Welsh manufacturing company
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Hear from an Export Champion in the construction sector on how they went from local to global and now sell to over 80 countries around the world.
What you’ll learn
- understand the key steps in developing an export strategy
- discover proven strategies and tips to navigate common obstacles in exporting
- gain inspiration and motivation from a real-world success story of a UK businesses’ journey to becoming a global exporter
Description
Concrete Canvas Ltd (CC Ltd) was set up by the two co-founders and directors, Peter Brewin and William Crawford, as a start up from university.
Concrete Canvas has developed a groundbreaking material technology called Concrete Cloth that allows concrete to be used in a completely new way. Concrete Cloth was originally developed for the award-winning Concrete Canvas Shelters, a building in a bag that requires only water and air for construction.
CC Ltd have grown their business through exporting over the past 12 years and now sell to over 80 countries around the world, including to the USA, Turkey, Singapore, Europe and Kazakhstan. This has been achieved through a Sales Partner network of over 70 companies.
By expanding into overseas markets, 85% of the company's revenue now comes from international sales. They have seen a lot of success from entering the Japanese market, traditionally viewed as a difficult place to export and build a successful business, which has been their number one export market for the last five years.
In this session, Will Crawford, Co-Founder and Director at Concrete Canvas Ltd., will share expertise, insights and real-world experiences to help you navigate challenges, identify market opportunities and build confidence in expanding internationally.
Speakers
Will Crawford
Co-Founder and Director, Concrete Canvas Ltd
Concrete Canvas Ltd (CC Ltd) was set up by the two co- founders and directors, Peter Brewin and William Crawford, as a start up from university.
Concrete Canvas has developed a groundbreaking material technology called Concrete Cloth that allows concrete to be used in a completely new way. Concrete Cloth was originally developed for the award-winning Concrete Canvas Shelters, a building in a bag that requires only water and air for construction.
The company has won many national and international awards including being Wales’ only winner of the Queen’s Award for Enterprise in Innovation in 2014.