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Ace your export game: In conversation with EXEAT the world's best-selling luxury British tennis wear brand for women

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Learn the secrets of Laura Ward's success as she took her tennis wear brand to the world!

What you’ll learn

  • Gain insights into the challenges and opportunities associated with expanding a business at home and internationally
  • Understand the potential market opportunities and entry strategies
  • Help you formulate an export action plan to optimise export processes and maximise profitability

Description

Join us for an exclusive chance to hear from UK entrepreneur and founder of EXEAT Laura Ward!

Find out how Laura went from a kitchen table business to becoming 'Global Start-Up of The Year.’ Laura will be discussing the challenges, successes and insights gained in scaling a business for overseas growth and flying the flag for Great Britain on the world stage.

Speakers

Laura Ward

Founder, EXEAT

Laura Ward is founder of Exeat, the UK’s most exported luxury tennis apparel brand and winner of Start-Up Entrepreneur of The Year and Global Start-Up of The Year. Made from pioneering sustainable fabric and dubbed 'the fashion editor's favourite tennis brand', Exeat's critically acclaimed haute courtwear has found fast international success with 80% of sales coming from overseas. Previous to Exeat, Laura spent 18 years as an award-winning global advertising executive for companies including Audi, Unilever and Diageo.

Robin Hill

UK Export Academy Adviser, Department for Business and Trade

Robin is a versatile professional with experience spanning various business sectors, including blue-chip companies and dynamic startups. His journey includes roles at Burton Group, General Electric, and BUPA. Notably, he has ventured into entrepreneurship, establishing startups in Broking and the wholesale Wine Trade. His diverse background reflects a blend of corporate expertise and entrepreneurial spirit.

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